A new McLaren project is ready to break any record: McLaren is going to be the fastest road car ever existed. While waiting for the launch at Geneva Motor Show 2018, rumors about the charateristics are running up. There are a lot of expectations. Its weight...
A McLaren P1 with a diamond body: this is Woking's latest prodigy, made public and official in March this year. Be careful, this is not the Alaskan Diamond White version that made its appearance a couple of summers ago. In that case "diamond" was a...
McLaren's administrative board has claimed nothing but the truth: McLaren has been too much time far from winning the Formula and it needs to be back on the podium. The board was also able to find a good solution in changing the leaders of McLaren...
McLaren announced a few days ago that its ten-thousandth car has been officially produced. It is a great achievement especially considering that this year McLaren Racing Limited is celebrating its fiftieth birthday while McLaren Automotive was born only in 1989. In the last two years the manufacturer...
McLaren announced in November that it wanted to celebrate its 50th birthday with a very special car: McLaren BP23, where BP stays for Bespoke Project. This vehicle is directly deriving for the most famous McLaren Formula One vehicle that is considered to be a mile stone...
Novitec is a German firm that tries to modify the most popular Supercars. You all have the right to be sceptical as tuning is not a concept suitable to these kind of cars. Those who want to modify their vehicles just want them to be...
McLaren is one of the most demanding firms ever and has always wanted to be a symbol of technology and innovation. Unfortunately, within the Formula One context, this ambition is a little limited by the many rules and standard driving conditions. This is why the...
Each luxury car manufacturer's communicative aim is to officially and truly be “luxurious” i.e. maintaining its brand as a status symbol - everything else is just a tool including sportive competitions. According to this vision, some worldly events which have nothing to do with the...
At some point all technological innovations mix up with beauty. Sometimes it can happen that objects and devices created to satisfy some functional needs turn out to be precious themselves, besides their effectiveness in technology. In some cases this comes to be true because the...
For many people, London incarnates the promise of great opportunities and a bright future. For a few people, it is the place where great opportunities become real and future happens already in the present. For McLaren, it is the best window to expose its outstanding...
